April 2026 Product Updates

Toast multi-menu visibility now available

Thanx now supports displaying multiple Toast menus simultaneously. This means you can control which menus appear on Thanx directly from the Toast dashboard. You can now display your existing Toast menus in Thanx - including time-of-day and day-of-week scheduling - and control visibility directly from your Toast dashboard. Previously, Toast brands launching on Thanx had a more manual setup, since menus needed to be organized into a Thanx-specific structure. With this update, you can keep Toast’s native time-based and day-specific menus (like Taco Tuesdays) intact, making LTOs, menu changes, and per-location updates a breeze. You will also no longer have to rely on the Thanx team to enable new menus for online ordering. All management of your menus should be done in Toast.

• Multiple menus support: this includes time-of-day and day-of-week menus
• Visibility is respected at every level: items set to POS-only or hidden from ordering partners in Toast are automatically hidden in Thanx across menus, categories, items, and modifiers.
• Changes sync in ~5 minutes: new items, 86s, and schedule changes are all reflected in Thanx automatically.
• Menu management all in Toast: Enable and manage all menus in your Toast dashboard. No need to reach out to Thanx anymore to enable new menus for your direct online ordering channels.

Role-based permissions for every user on your team

Role-based permissions lets you create custom roles with exactly the right level of access for each person on your team and scope those roles to specific locations. A franchisee sees only their stores. An agency contact can build campaigns but can't touch customer data. A regional manager sees their territory and nothing else. You control who can do what, and where.

• Built for enterprise operations: Corporate, regional managers, franchise operators, and location-level staff can all have roles that fit exactly how they work.
• Works for agencies too: Give an outside partner like a marketing or creative agency access to build and send campaigns without exposing billing, customer data, or other sensitive areas.
• Scales cleanly: Create a role once, assign it to any number of users. When someone new joins, assign their role and locations quickly.
• No disruption on launch: Everyone currently in your dashboard keeps their existing access. Nothing changes unless you change it

86'd items visibility control

Now you can hide 86'd (out-of-stock) menu items and modifiers on customer-facing digital ordering menus. Choose between displaying out-of-stock items and modifiers as grayed out with "Not Available" messaging, or hiding them from the menu entirely. This control lets merchants match their menu display to their operational style whether managing a temporary 86'd item or permanent menu management across locations.

Skip the wait: AI-generated segments can now activate instantly

SegmentAI has always required a Thanx team review before a segment could go live. That step protected accuracy — but it also meant waiting, sometimes when timing was critical. Now you can opt out of that review and activate your AI-generated segments the moment they're ready. Segment review remains the default option; opting out is your choice.

• Launch time-sensitive campaigns without delay — no waiting on Thanx staff when you need a segment live today
• Set it once, skip it forever — a "Don't ask me again" setting auto-approves all future SegmentAI segments without a prompt when selected. This is per user based.
• Flexibility — if you’ve elected to auto approve all future segments and you want Thanx SegmentAI review back, you can turn it on again in the segment creation flow
• More control over your own program — you decide whether you want Thanx review or immediate activation, campaign by campaign or across the board

Add a custom message to your checkout screen

Custom Checkout Messaging lets you configure a message that appears at the bottom of your ordering checkout screen on web and mobile. Use it to explain fees, clarify taxes, communicate ordering policies, or link to any information customers might need before completing a purchase.

• Get ahead of fee questions: Add a note explaining service charges or surcharges so customers aren't surprised at the end of checkout.
• Clarify tax display: If your tax line items are calculated in a way customers might find confusing, a quick explanation prevents order total confusion.
• Communicate ordering policies: Tax-exempt orders, gift card limitations, pickup instructions — surface them right when it matters.
• Link to more detail: Turn any part of your message into a hyperlink to your full policy, terms, or FAQ page.

Thanx now integrates with Sunday: guests earn and redeem rewards at the table

Sunday is a pay-at-table solution used by 3,500+ restaurant brands. With this integration, existing loyalty members who pay through Sunday's digital bill experience can log in to their Thanx account, see their points balance, apply a reward at checkout, and earn points on the transaction, all within Sunday's existing flow. Any new guests also have the opportunity to sign up for loyalty all within the same checkout flow.

• Earn and redeem at the table: loyalty lives inside the payment moment, where guests are most engaged
• No app required: the loyalty touchpoint is built into Sunday's checkout experience guests are already using
• Capture guest data at a high-intent moment: every table side payment becomes an enrollment and re-engagement opportunity
• Drive repeat visits from full-service locations: for brands where the sit-down experience is the product, this puts loyalty where it belongs

Automatically sync email subscribers to Thanx via API

Our Thanx API lets you connect your platforms directly to Thanx, so email addresses are automatically opted into Thanx email marketing the moment they're collected. Common use cases include syncing newsletter signups, importing CRM contacts, connecting email marketing platforms, and ingesting subscribers from website signup forms. Once a contact is ingested, Thanx can be set up to automatically send campaigns to encourage loyalty enrollment. This integration runs in the background, managed by the tech platform you connected, on your behalf.

• Turn cold contacts into loyalty prospects. Email subscribers who haven't joined your program yet are a warm audience. Subscriber ingestion gets them into Thanx automatically so you can convert them into enrolled members.
• No manual list management. Instead of exporting and re-uploading contact lists, your tech partners sync subscriber data to Thanx in real time.
• Works with the tools you already use. Whether you collect signups via your website, a newsletter platform, or a CRM, partners can connect those sources to Thanx through a single integration.
• Thanx handles the follow-through. Once a contact is ingested, Thanx can be set up to automatically send campaigns to encourage loyalty enrollment.
• Guest profiles get richer from day one. Partners can include first name, last name, birth date, and zip code alongside the email, giving you more attributes for a robust guest profile.

Raising the bar on your web ordering experience

A wide-ranging set of accessibility improvements rolled out across web ordering throughout 2026, covering the full guest journey from menu browsing to checkout. A more accessible ordering experience means fewer abandoned carts, broader reach for your brand, and stronger alignment with the standards your guests — and increasingly, compliance regulators — expect from a modern digital storefront. It also reinforces first-party ordering as the most inclusive and brand-safe channel you offer your guests, compared to third-party marketplaces you don't control. Improvements are live automatically across your web ordering site — no configuration required.

• Smoother checkout for assistive tech users. Cart updates, modifier limits ("choose up to 3"), and error messages (like gift card failures) are now properly announced as guests build their order.
• Predictable navigation. Focus moves logically through your menu, product details, cart, and checkout — guests no longer get "stuck" mid-order in a modal or drawer.
• Cleaner page structure. Headings, landmarks, and labels were added throughout so guests can navigate your menu the way that works best for them.

See which locations are driving signups with the Signups by location report

The Signups by Location report gives you a per-store breakdown of loyalty signups, with each signup attributed to the location that drove it. Use it to identify which locations are driving growth and whether your in-store acquisition investments — like POS enrollment prompts and QR code table tents — are actually working.

• Know which stores are driving growth: compare signup performance across locations so you can invest training, merchandising, and attention where it counts.
• Measure your in-store acquisition investments:  if you've turned on POS enrollment prompts or deployed QR code table tents, this report tells you whether they're actually working.
• Separate in-store from online: see clearly which signups happened physically at a location versus which were tied to a store through purchase activity.
• Your data improves as you invest: the report gets more accurate as you enable POS enrollment or deploy location-tagged UTM QR codes, and historical data is included from day one.

New in SegmentAI: view segment details in builder

A View segment option appears now on both draft and saved segments in the SegmentAI builder. Choosing this option during the segment building flow opens a popup showing the segment summary, rules, and a sample of the included customers. From there, you can also kick off a campaign directly or build a new segment without leaving the builder.

• Know your audience before you act: see exactly who's included in a segment, including real sample customers, before building a campaign around it.
• Stay in your workflow : no more navigating away to cross-check segment details. Everything is visible right where you're working.
• Segment to campaign in one flow: launch campaign creation directly from the details view, without losing your place.
• Build multiple segments back to back: After saving the segment you are building, you can start a new segment conversation again without leaving the builder.

Find your loyalty and ordering settings in a new dashboard section

The Settings page has moved to its own standalone section. It's no longer tucked under Digital Experiences → Brand & Content and now lives at the top navigation header, “Settings.” Previously, settings were buried under Brand & Content in the dashboard, making it easy to miss certain capabilities that could meaningfully impact your loyalty experience. This change puts your important loyalty controls front and center so you can quickly discover, adjust, and activate features like in-store enrollment, delivery logic, and analytics integrations without hunting through the dashboard menu.

Your loyalty app's technical foundation just got a big upgrade

We completed a significant upgrade to the Thanx mobile app core framework — the kind of work that keeps your program running on modern infrastructure, meeting the latest platform standards, and ready to deliver new features faster. It's fully live across both iOS and Android. The Thanx app platform is built on React Native, a framework developed and maintained by Meta that powers mobile apps for companies like Shopify, Microsoft, and Coinbase. Like any software, it needs to be kept current and we just completed a major upgrade across the entire stack. The jump results in accumulated security patches, performance improvements, and compatibility fixes. The upgrade also brings the app into compliance with new Google Play (16KB memory architecture) and Apple (iOS 26 / Xcode 26) requirements coming into effect this year.