October Product Updates

Unified Rewards Signup Link — A Cleaner, More Trusted Guest Experience

All guest-facing loyalty experiences are now consolidated under a single domain: rewards.thanx.com.

Previously, guests were routed to multiple URLs:

• signup.thanx.com for reward redemption and Super Signup
• mobile.thanx.com for communication preferences, unsubscribe, and support

Now, everything lives under one trusted home, creating a more polished and consistent experience.

Why it matters:

• Improves deliverability and reduces link-related confusion
• Establishes a single, recognizable domain for all loyalty interactions
• No changes required from operators — old URLs automatically redirect

👉 Learn more about App-less Loyalty

Points Restrictions — Keep Loyalty Fair and Margin-Friendly

Large-format orders—like catering or fundraising—can unintentionally trigger oversized point accruals. Points Restrictions give you control by letting you set a maximum points cap per transaction.

This ensures that loyalty feels fair for everyday diners while still rewarding all customers appropriately.

Why it matters:

• Prevents unusually high point earnings on large checks
• Protects program economics without removing the guest benefit
• Applies automatically with no manual oversight needed

👉 Configure Points Restrictions

Weekly Location Summary Report — Give Operators the Metrics They Need

A new Weekly Location Summary report is now available in Insights Lab, purpose-built for managers who don’t use the full Thanx dashboard (franchisees, GMs, regional leads).

What’s inside:

• Core loyalty + sales metrics (avg. check, purchase count, capture rate, etc.)
• Both monthly rollups and weekly breakdowns for the most recent 3–4 weeks

The report is designed for easy distribution, making it simple to keep every team aligned and informed.

👉 Find it in Insights Lab

Multi-Use Rewards Reporting — Accurate ROI for Multi-Redemption Campaigns

Campaigns that issue multiple rewards at once (e.g., “5 free coffees” instead of one) now receive full, accurate, and detailed performance reporting.

This new report tracks:

• Every reward issued
• Every redemption event
• The true revenue generated

It also sets the foundation for expanded reporting capabilities coming later this quarter.

Why it matters:

• Captures the complete impact of multi-redemption campaigns
• Ensures revenue and engagement metrics are accurate
• Prepares all campaigns for enhanced reporting in future updates

👉 Learn more about Multi-Use Rewards

💡 Additional Improvements

A few more updates designed to enhance reliability, accuracy, and guest experience:

• Unified Offer Management for Toast and Qu POS
  Toast, Qu, and Square now share a single offer management system. Operators don’t need to take any action—this update ensures more consistent performance and faster improvements across all POS integrations.
• Gift card purchases now earn points
  For check-in loyalty brands using Toast, Square, and Qu POS, gift card purchases now accrue points, aligning with industry expectations and keeping accrual rules consistent.
• More precise check-in classification
  In-store and online check-ins are now tracked separately, enabling better segmentation and clearer reporting on guest behavior.
• Improved location mapping for Qu + Square
  Locations now sync automatically every 15 minutes, reducing manual setup time and ensuring system accuracy.