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True Food Kitchen personalizes every order & customer interaction.

True Food Kitchen uses Thanx to personalize every guest interaction both in-store and online to create lasting brand impact.

True Food Kitchen delivers memorable guest experiences through highly personalized campaigns. The "Win True Food for a Year" campaign was designed to introduce guests to True Insider, True Food Kitchen’s first customer loyalty program and custom app.

True Insider is more than a loyalty platform, it’s a brand engagement program that will allow True Food Kitchen to provide more personalized, customized, exclusive and even unexpected perks that will make our brand more memorable for our loyal guests. Christine Barone, CEO True Food Kitchen

Branded app provides integrated customer engagement.

True Insider unifies True Food Kitchen’s email marketing with the app, loyalty program, online ordering, and SMS messaging. The custom branded mobile app will serve as the primary engagement tool for the program where guests can place online orders, manage their account, make reservations and redeem offers and incentives.

Personalized email marketing at scale.

True Insider will leverage Thanx Campaigns to take True Food Kitchen’s email marketing to a new level of personalization, using insights from guest preferences, individualized behavior, interests, and past purchases to send targeted and personalized emails and offers.

The platform will give rise to rich data that will help us understand what motivates our guest on an individual level so that we can fine-tune our offering and engage with each of them in a more personal and meaningful way. Christine Barone, CEO True Food Kitchen

Become an Insider.

Become a True Insider and discover how True Food Kitchen personalizes every interaction.

The world's leading restaurants partner with Thanx to create personalized guest experiences.

Learn how you can power compelling customer engagement and loyalty for your restaurant.

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