Thanx helped Flower Child launch a loyalty program that increased repeat visits and AOV.

The new program was promoted through targeted marketing campaigns, leveraging social media, web and email, and in-store visibility including easel signs in front of each location, and the restaurant’s digital menu boards, to raise awareness and drive adoption. Special incentives were offered to first-time and converted users, and the sign-up process was streamlined to reduce barriers to entry.

To ensure a smooth transition, Flower Child prioritized clear communication to their existing loyalty members. Thanx facilitated a seamless migration of customer data — ensuring all existing rewards and credits were preserved.

Early users shared feedback highlighting the ease of the transition, with many appreciating the intuitive design and enhanced features of the new app. The seamless data integration allowed customers to continue enjoying their benefits without interruption, which built trust and satisfaction.

Encouraged by the successful transition and positive customer feedback, Flower Child plans to leverage these insights to continue enhancing the loyalty program. Upcoming updates will focus on personalizing customer interactions even further and expanding reward options to reinforce customer engagement.