Together, we will #EmergeStronger – Thanx COVID-19 resources and insights available here
Email Restaurants Thanx Merchants
Email Restaurants Thanx Merchants
Email Restaurants Thanx Merchants
Email Restaurants Thanx Merchants
Email Restaurants Thanx Merchants
Email Restaurants Thanx Merchants
Email Restaurants Thanx Merchants
Email Restaurants Thanx Merchants
Email Restaurants Thanx Merchants
Email Restaurants Thanx Merchants
Email Restaurants Thanx Merchants
Email Restaurants Thanx Merchants
Email Restaurants Thanx Merchants
Email Restaurants Thanx Merchants
Email Restaurants Thanx Merchants

by CHLOE. is an authentic brand who often uses their direct communication channels to make it clear where they stand. Whether that’s via email, or their custom app which they can use to distribute relevant rewards for loyalty members. From Thanx CEO, Zach, “GREAT use case for using loyalty in unique ways.”

Email Restaurants Thanx Merchants
Email Restaurants Thanx Merchants
Email Restaurants Thanx Merchants
SAJJ: Sunday Funday Email
Email Restaurants Thanx Merchants
Bottleneck Management: Restaurant Reopenings Email
Email Restaurants Thanx Merchants
True Food Kitchen: Happy Birthday Email
Email Restaurants Thanx Merchants
Denver Milk Market: We Saved You a Seat Email
Email Restaurants Thanx Merchants
Tocaya: Thrilled to welcome you back for dine-in email
Email Restaurants Thanx Merchants
Starbird: Survey with Gift Card Email
Car Washes Social Thanx Merchants
Jacksons Car Wash: Win a Year of Free Car Washes for Father's Day Facebook Post
Email Restaurants Thanx Merchants
PINCHO: We Are Hooking You Up with $5 Email
Car Washes Email Thanx Merchants
Zips Car Wash: Go Touchless & Stay Safe Email
Email Restaurants Thanx Merchants
Starbird: Take Action to Promote Racial Justice Email
Email Restaurants Thanx Merchants
Curry Up Now: Email - New App

The Original Mels advertised their mobile app front and center on their website to help drive downloads and engagement.

App/Website Restaurants Thanx Merchants
The Original Mels: Homepage App Banner

PINCHO saw a ~4.5x increase in average daily purchases when they ran this BOGO campaign.

Email Restaurants Thanx Merchants
PINCHO: By One Get One Burger Email
Email Restaurants Thanx Merchants
Lemonade: Catering with Confidence Email
Email Restaurants Thanx Merchants
Nonna's Pizza: Design the best pizza email

From Thanx Senior Customer Success Manager, Mackenzie: “Urbane Cafe did a really great job at announcing their loyalty program transition to customers to set proper expectations!”

Email Restaurants Thanx Merchants
Urbane Cafe: Loyalty Transition Email
Email Restaurants Thanx Merchants
by CHLOE.: Re-opening Rules Email
Email Restaurants Thanx Merchants
by CHLOE.: Win Free Guac Burgers for a Year Email
Email Restaurants Thanx Merchants
SAJJ Mediterranean: Treat Yourself This Long Weekend Email

This is a good example of a bounceback email sent 1 week after the guest’s first purchase, and valid for 1 week. This helps encourage the return buyer behavior you want to see long term.

Email Other Merchants Retail
Bespoke Post: Take 10% Off, Our Treat Email

Nick’s Pizza & Pub created a fun contest where guests could get creative with decorating their pizza boxes.

Email Restaurants Thanx Merchants
Nick's Pizza & Pub: #NicksPizzaBoxChallenge Winners Email
Email Restaurants Thanx Merchants
McNellie's Group: We Are Ready to (Safely) Serve You Email

Thanx merchant, PINCHO, has a consistently strong focus on authenticity. And being true to themselves, they made the tough call to not yet open their locations for in-store dining. Their CEO Otto Othman (featured in a recent Food Fighters episode) relayed this message personally to their guests in this email.

Email Restaurants Thanx Merchants
PINCHO: A Letter from our CEO Email

A targeted campaign sent to customers who frequent the locations that are reopening.

Email Restaurants Thanx Merchants
Lemonade: Reopening Today Email
Email Restaurants Thanx Merchants
by CHLOE. Puzzles Email

From Tricia, our Head of Customer Success: “An ‘opening location’ email which targets ‘locals’, meaning this is a targeted campaign to customers who’ve made purchases at this property or surrounding properties. Much better than an email blast to all!”

Email Restaurants Thanx Merchants
Urban Remedy: Opening Saturday Location Specific Email
Email Restaurants Thanx Merchants
PINCHO: Let's Give Back Together Email
Email Restaurants Thanx Merchants
Tocaya: Munchies On Us Email
Email Restaurants Thanx Merchants
Doc B's: Opening Email
Email Restaurants Thanx Merchants
Oath Pizza: We're Back Email
Email Restaurants Thanx Merchants
True Food Kitchen: We're Open & Ready To Welcome You Email
Email Restaurants Thanx Merchants
Project Juice: Valencia Re-Opening Email
  • Customer: True Food Kitchen
  • Details: In this email campaign, Thanx merchant True Food Kitchen promotes their owned online ordering experience with a strong incentive.
Email Restaurants Thanx Merchants
True Food Kitchen: 20% Off Online Orders Email
Email Restaurants Thanx Merchants
Starbird: Happy Cinco De Mayo Email
Email Restaurants Thanx Merchants
Eegee's: Free Large Eegee Email
Email Restaurants Thanx Merchants
Urban Remedy: Free Delivery Email
Email Restaurants Thanx Merchants
SAJJ: Free Delivery Email
Email Restaurants Thanx Merchants
La Boulangerie: Mother's Day Email
Email Restaurants Thanx Merchants
Urban Remedy: Cold Crusher Special Offer Email
Email Restaurants Thanx Merchants
La Boulangerie: Pre-Order Pickup #2 Email
Email Restaurants Thanx Merchants
Oath Pizza: Pizza Kits Email
Email Restaurants Thanx Merchants
Doc B's: App Made Easy Email
App/Website Car Washes Thanx Merchants
Crew Carwash: App - Touchless Washes
Email Restaurants Thanx Merchants
Starbird: Double Points - Email
Email Restaurants Thanx Merchants
by CHLOE.: Email - Earth Day
Car Washes Email Thanx Merchants
Zips Car Wash: Email - Exclusive Update 1
Email Restaurants Thanx Merchants
La Boulangerie - Email: Pre-Order Pickup Now Available
App/Website Restaurants Thanx Merchants
Choolah: Web - Download App
Car Washes Social Thanx Merchants
Restaurants Social Thanx Merchants
Tupelo Honey Cafe: Tiger King Instagram Post
Restaurants Social Thanx Merchants
Pacific Catch: Earth Week Ideas
Car Washes Email Thanx Merchants
Crew Carwash: Free Carwashes for First Responders
Restaurants Social Thanx Merchants
Tocaya: Feed the Frontlines Instagram Story
App/Website Restaurants Thanx Merchants
Lemonade desktop ordering experience via Thanx
Restaurants Social Thanx Merchants
Choolah Instagram: Give your fridge a break post
App/Website Restaurants Thanx Merchants
Modern Market: Grocery Boxes mobile app ordering
Email Restaurants Thanx Merchants
Modern Market: Grocery Choices email
Email Restaurants Thanx Merchants
by CHLOE. This week only! Get $5 off your order email
Email Entertainment Thanx Merchants
EVO: Join us & Jamie Lee Curtis Tonight for The Hunger Games Email
Email Restaurants Thanx Merchants
Salty Iguana: DIY Iguana Dip Recipe email
Restaurants Social Thanx Merchants
Dat Dog: IG Post - Look At Dat Dog
Restaurants Social Thanx Merchants
Tocaya Organica Instagram spring cleaning story
Restaurants Social Thanx Merchants
True Food Kitchen instagram post about pick=up & delivery
App/Website Restaurants Thanx Merchants
True Food Kitchen family meals in-app
Email Restaurants Thanx Merchants
Oath Pizza: Perfect Present = Pizza email

An inspiring campaign: professional, personal, actionable, nice graphics and the concept of a fund raising bar is innovative. Starbird’s campaign is a thoughtful way to engage the community and make people want to donate more.

Email Restaurants Thanx Merchants
Starbird: Thank You For Feeding Our Frontlines email
Email Restaurants Thanx Merchants
Starbird: Double Loyalty Points Today email
Car Washes Email Thanx Merchants
Jacksons Car Wash: How Our Car Wash is Helping to Combat COVID-19 email
Email Restaurants Thanx Merchants
Tupelo Honey: Adults Eat Free Ends Thursday email
Email Restaurants Thanx Merchants
by CHOE: House-Made Burgers email
Email Restaurants Thanx Merchants
True Food Kitchen: Easter Brunch Basket Pre-Order email
Email Entertainment Thanx Merchants
EVO: Movie Night Package email
Email Restaurants Thanx Merchants
Oath Pizza: Fuel the Frontlines email
Car Washes Email Thanx Merchants
Jacksons Car Wash We're here for you email
Email Restaurants Thanx Merchants
True Food Kitchen: Family Meal To Go email

EVO, a movie theater group, showing innovation in offering groceries.

Email Entertainment Thanx Merchants
EVO Market email
Email Restaurants Thanx Merchants

Great example of testing homegrown delivery and also A/B testing neighborhoods.

Email Restaurants Thanx Merchants
Proper Food self-delivery email

Creative branding that shows a personality, acknowledges the circumstances, but still tries to brighten peoples’ days.

Email Restaurants Thanx Merchants
PINCHO 6 feet promo code email

Great to see self-powered delivery via phone orders.

Email Restaurants Thanx Merchants
Garden Catering family meals email

Launched ordering and delivery… and this is a movie theater group!

Email Entertainment Thanx Merchants
EVO Margaritas by the gallon email

Interesting way to promote Thanx Exclusive Deals.

Email Restaurants Thanx Merchants
Oath Pizza don't sleep on these deals email

This is a great example of marketing by caring about community first.

Email Restaurants Thanx Merchants
Starbird community update email

Changing rewards program to so that guests can earn rewards faster.

Email Restaurants Thanx Merchants
Flying Star Cafe Frequent Flyer Rewards email

Using Thanx pre-purchased washes as a touch-less solution.

Car Washes Email Thanx Merchants
Jacksons Car Wash email update
Email Restaurants Thanx Merchants
Armadillo Willy's BBQ Email
Car Washes Email Thanx Merchants
Zips Car Wash: To Those Who Serve email

App orders result in fewer cards/cash.

Email Restaurants Thanx Merchants
PINCHO email 2
Email Restaurants Thanx Merchants
PINCHO family take out email
Email Restaurants Thanx Merchants
The Rock Wood Fired Pizza Rock and a Roll email

Gift cards via Clutch.

Email Entertainment Thanx Merchants
Smitty's Cinema Best Ever Gift Card Sale email

Newly available alcohol pickup.

Email Restaurants Thanx Merchants
McNellie's Group clear the keg cooler email

Aggressive gift card incentives to bounce back customers.

Email Restaurants Thanx Merchants
Doc B's Restaurant Earn 50% Back On Your Purchases & $10 Off email

Aggressive approach to discounting for community.

Email Restaurants Thanx Merchants
Split Pay What You Need to at MIXT and Split email
Car Washes Email Thanx Merchants
Zips Car Wash: We're here to serve you. Here's how. email

Good example of a personal note to guests.

Email Restaurants Thanx Merchants
by CHLOE. letter from founder email
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