Campaign inspiration

Hidden Menu

Delight guests with secret, members-only menu items or menu categories that make loyalty feel special and exclusive.
Talk to Sales
Build loyalty through exclusivity and surprise
The Pincho brand is all about embracing unique experiences through our food. We are excited that our loyalty program can amplify that experience for our super fans by rewarding them with exclusive access to secret menu items.
Otto Othman, CEO & Co-Founder
Savory Fund’s PINCHO Burgers & Kebabs
EXAMPLES

Hidden Menu inspiration

Coffee & Treat
Fast Casual
QSR
Table Service
App
Email
Email & Push
Accelerate Loyalty Sign-Ups
Boost Repeat Orders
Elevate Average Check Size
Enhance App Engagement
Grow Customer Lifetime Value
Improve Visit Frequency
Increase App Downloads
Maximize Cart Conversions
Minimize Discount Dependency
Optimize Customer Activation
Personalize Experiences
Strengthen Retention Rates
Surprise And Delight Guests

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Pokeworks - Hidden Menu
Pokeworks - Hidden Menu
Email & Push
QSR
Surprise And Delight Guests

Pokeworks ran a hidden-menu style campaign via email and push, rewarding engaged members with exclusive items that encouraged return visits and word-of-mouth buzz.

results
Read the Case Study
how we can help
Learn more
Hidden Menu
Daily Provisions - Hidden Menu
Daily Provisions - Hidden Menu
Email
Fast Casual
Optimize Customer Activation

Daily Provisions uses a hidden menu to offer secret items to loyalty members, providing a non-discount perk that drives visits and deepens brand affinity.

results
Read the Case Study
how we can help
Learn more
Hidden Menu

When to use a Hidden Menu

Use Hidden Menu campaigns to reward any specific segment of your loyalty members with secret items, limited recipes, or early-access dishes.
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