Earning Points

Nothing Bundt Cakes sent guests a helpful reminder on an easy alternative way to earn points in-store — simply scanning a QR code. The campaign served as a great guest education moment, showing how effortless earning can be while reinforcing app usage and building stronger brand affinity.

When Velvet Taco transitioned from card-linked to check-in loyalty on Thanx, they knew clear communication was key to a smooth switch. They sent a proactive email to guests, reassuring them that their experience wouldn't be disrupted and that they'd keep earning points every step of the way — helping ensure loyal guests stayed engaged and kept participating in the program.