The best campaigns start with inspiration. See how restaurant brands are using Thanx to connect with their customers in creative, unexpected ways—and discover ideas you can make your own.
Tocaya ran an order-direct promo email campaign to highlight the benefits of ordering through their own channels, boosting margin-friendly digital sales.
Big Chicken used a tiered-benefits campaign with Thanx to highlight their themed tiers and perks, turning program design into a driver of repeat digital orders.
Pokeworks ran an upsell campaign via email and push to recommend premium add-ons and combos, lifting average check while keeping offers targeted to engaged guests.
Thai Chili 2Go used an introductory-offer email flow to connect new sign-ups with a compelling first incentive, encouraging them to try digital ordering and return soon.
Honest Mary’s ran an introductory-offer email flow to guide new members from sign-up to first order, building early digital engagement and repeat behavior.
Sonny’s BBQ used a winback email campaign to re-activate guests who hadn’t visited recently, focusing discounts only where they could drive incremental trips.
Chicken N Pickle ran a winback email campaign to re-engage lapsed guests with a targeted offer, aiming to restore visit frequency from at-risk members.
Sonny’s BBQ used an introductory-offer email flow to convert new loyalty sign-ups into second and third visits quickly, cementing habits while guests are most receptive.
Naf Naf Grill used an upsell campaign via email and push to promote add-ons and upgrades, increasing ticket size from loyal guests without broad discounting.
McNellie’s Group ran a tiered-benefits email campaign to explain what each tier unlocks, motivating guests to climb levels and visit more often to earn status.
La Madeleine ran a surprise-and-delight email offer to recognize members with unannounced perks, strengthening emotional loyalty and encouraging return visits.
Tacoria ran a surprise-and-delight campaign via email and push, gifting unexpected rewards that made loyal guests feel recognized and drove extra visits.