The key benefit of loyalty programs has always been their ability to capture customer data. Add in the recent exponential growth of digital purchasing channels and now restaurants find themselves with more data than ever before. If your loyalty program is sophisticated enough to capture and analyze customer behaviors beyond transactions (and it should be!), knowing how to use that data to drive business results is critical.
Join the loyalty experts at Thanx along with leading restaurant industry operators as we discuss how to use the data collected from your brand’s loyalty program to uncover opportunities for revenue growth. During this webinar, we will share how loyalty data can power lifecycle marketing for personalized, targeted promotions and communications designed to influence your customers’ behaviors across their purchasing journeys.
- Zach Goldstein, CEO and Founder of Thanx
- Emily Rugaber, VP of Marketing at Thanx
- Nicolas Nieto, VP Marketing and Brand at Roti
- Ben Rabner, CMO at Costa Vida
This webinar took place on March 15th, 2022, presented by Thanx and Nation’s Restaurant News.