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Marketing technology company evaluation
Insights

Evaluating Marketing Providers

Advice for choosing a marketing technology company

Overview
Selecting a marketing technology company requires distilling a bunch of information down into an “apples-to-apples” comparison — here’s how to do just that.
NEXT: Background Strategy Implementation Advice
Selecting a marketing technology company requires distilling a bunch of information down into an “apples-to-apples” comparison
Selecting a marketing technology company requires distilling a bunch of information down into an “apples-to-apples” comparison