Restaurants are suffering. Data can save them.

How restaurants can use data to stay competitive We’ve seen the same ominous headlines for the last few years — restaurant sales continue to slump as consumers shift their buying habits away from dining out.  This past July, restaurant brands reported same-store sales decreases of 2.8% according to data from TDn2K, which represents a continuous and …

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Consumer Loyalty: 2017 Survey Results

Consumer loyalty matters for businesses of all sizes— industry stats indicate that increasing customer retention by 5% can increase profits by up to 95% (source: Harvard Business Review). When you think about how much more likely you are to visit places you already love than to take a risk on trying out a new business, …

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How to Win New Customers with Your Loyalty Program

Problem Solved: Referral Programs, Made Effortless with Thanxgiving By Margaret Link Thanxgiving changes the game for mobile referral programs Have you tried launching a referral program before? Was it successful? How do you know? Most referral programs lack any type of data visibility, so you can’t be confident that you’re generating any ROI. Even when you get …

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VIP Campaigns with Thanx: Reward your top customers automatically

by  Margaret Link — Marketing at Thanx Your top customers are responsible for a huge chunk of your reveue. Thanx VIP campaigns automatically identify and engage those top spenders, keeping them happy and loyal long-term. Here’s what makes our VIP so effective and how we’ve improved it recently. One of the major draws of a …

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Here’s Why All Salons Need a Customer Loyalty Program

by  Brittany Post — Sales Development Salons have one goal in mind; to fill their chairs and appointment books. Customer loyalty programs can help them reach that goal.   Client booking software is great… but it falls short in a few critical ways. To make booking more convenient for clients, many salons have started using appointment …

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Revenue Weighted NPS — How feedback becomes more powerful with customer data

Today’s guest blog covers a topic we love at Thanx — Net Promoter Score! Mickey from QuestionPro breaks down the math behind identifying your high-value customers and addressing their feedback. Net Promoter Score is only one piece of the customer data puzzle. Here’s why companies should be linking NPS results to customer transaction data — …

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Top 3 Reasons Happy First-Time Customers Don’t Come Back

From collecting better data to speaking to your customers in ways that resonate, there are many different steps businesses can take to build loyalty among their customer base. Why don’t satisfied customers turn into repeat customers? And how do you get more of them to come back another time, and possibly another time after that? …

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Building Customer Loyalty in 5 Simple Steps: Presentation Recap

Thanx teamed up with Main Street Hub to bring merchants more information on ways they can build customer loyalty — combining our expertise in loyalty, data, and social media, we covered a ton of ground in the 45-minute webinar. Here’s a recap for those of you who missed it.

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Apple Pay + Thanx: Seamless Customer Experience

Thanx has always worked with Apple Pay automatically— no additional integrations required. Here’s why we believe that customers should be given options for how to pay when it comes to loyalty programs — and why successful loyalty programs MUST work flawlessly with Apple Pay.

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Thanx Poised for Growth With New Office in Denver and Hiring of New Sales VP

Thanx, which empowers merchants to grow their business through deeper customer loyalty, today announced the opening of a new office in downtown Denver to accommodate a rapidly growing sales team and leverage the area’s growing high-technology talent pool.

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